‘Ding-dong’ goes your doorbell. You dash towards the main door, feelings of excitement rejuvenating your soul. ‘My massage chair is finally here’, you murmur under your breath. You open the door, collect your parcel and start assembling it. The instruction manual, however, confuses you with its technical information; you give up and decide to call the company instead.
If this situation were twenty years old, calling the company would have been a good idea, however, in today’s world, everything is digitized. There is an alternative available online for every other thing. For example, in this case, instead of calling the company and spending several minutes on hold, contacting a Chatbot is a better option. This will not only put an end to your anxiety and restlessness but will also solve your issues within a minute.
How would you feel if you got the answer to your queries in just a few seconds? You would feel elated right? That is exactly what we are talking about. Our happiness in this modern world is linked with convenience, efficiency, and comfort, all of which are guaranteed by Chatbots in several domains.
Several companies including telecom companies have started introducing Chatbots and live chat options to enhance the operations of their customer service departments. For example, Wave customer service is famous for its ‘four-way contact’ approach. One of its four ways also includes the option to start an instant virtual chat in order to receive immediate help.
Hence proven, Chatbots and live chat support have become very popular and customers now only prefer these modes of communication to address basic issues they experience with technology. In this article, however, we will be talking about Chatbots only and will discuss interesting Chatbot ideas for 2022. So grab a cup of coffee and keep reading.
3 Chatbot Ideas to Boost Online Sales
Being an e-commerce business owner comes with a ton of responsibilities. Understanding the customers, analyzing their needs and buying patterns, and catering to their concerns promptly has become very crucial. We are saying this because comprehending the intention of the user would give an idea of their preferences and in the end help in boosting sales.
Chatbots are also known as virtual assistants that are designed to provide quick answers to the queries of the customers and hence play a very significant role in user engagement. Thus, including this bot personality together with a business target can essentially succeed in attracting prospective customers to your company’s website.
This is not it; experts have introduced more enhancements to this technology. These state-of-the-art Chatbots can now have proper conversations with website visitors and convert them into potential customers. In addition to this, Chatbots on ‘landing pages’ can help in improving customer contentment and also efficiently evaluate user behavior, thus making a huge difference.
Listed below are 3 leading Chatbot ideas that you can apply to amplify your brand image. Take notes!
- Lead Generation Bots
Chatbots have many responsibilities. They not only help in boosting sales for a business, but they also participate in the art of lead generation, bringing prospective leads for electronic commerce businesses.
However, how does this entire process work? Well, these Chatbots are designed to ask specific questions also known as ‘lead qualifying’ questions. These questions aim at potential customers and carefully study their answers and conversations in general.
Business clients can easily hold meetings with these modern Chatbots. This shows that times have surely changed and now it is very convenient to convert your website traffic into customers with the help of Chatbots who have the skills to communicate and hold a conversation. This type of Chatbot would be very beneficial for you if you are a business owner. Utilizing it would certainly help in the growth of your business.
2. Social Media Bots
Social media is ruling our lives. We have all heard this phrase countless times. Our mornings start with a cup of coffee and a check on all our social media accounts. Instagram stories have become the talk of the town and Twitter updates keep us on our feet.
There is no better medium for engaging customers given that more than half of the world’s population has a social media account. Social media bots are designed to function completely on social media networks as well as on messaging services. These electronic bots are experts at mimicking human conversations.
The highlight of their design is not just their communication and conversational skills, in fact, they can also be utilized to analyze and enhance client engagement.
3. Survey Bots
Collecting and analyzing customer-related information is as significant as engaging in a meaningful conversation with the customers. These bots help you in conducting extensive and detailed market research. How is this beneficial you ask?
Well, once you have the entire data of the customers and can comprehend their feedback, you can essentially utilize it to ameliorate your business operations, thus helping your business to grow exponentially.
In simpler words, survey Chatbots assist you in understanding the choices and preferences of your customers through feedback reports. Making survey forms available in Chatbots will make it simpler for internet business owners to conduct market research. This cutting-edge Chatbot improves brand recognition and aids internet enterprises in building customer-based businesses.
Undoubtedly, Chatbots give immediate replies to your customers. Hence, including a variety of ideas and executing innovative concepts can aid in the growth of your company or business.